Which Legal Tweeters Have Bought Their Twitter Followers?

Until I read recently that 92% of US politician Newt Gingrich’s Twitter followers had been purchased, I didn’t realise there was a trade in such things. But a quick Google search reveals that buying tweeps is easy to do – and the prices are falling, with one site offering 1,000 followers for just £8 (and 10,000 for £44).

Now, I had often wondered why certain legal tweeters had so many followers….

Take one expert in “strategy & innovation in legal services”, who boasts over 30,000 Twitter followers (and follows less than 500 people). When this individual began following @legalcheek and giving us the odd retweet, I was chuffed and, in view of his apparent Twittersphere clout, immediately followed him back.

Then, the other week after I’d read about Gingrich, I checked this strategy and innovation guy’s follower count and noticed that it had jumped by almost 10,000 in just a couple of months. Here’s a screenshot of some of his recent followers.



Does it really matter? If you’re using twitter professionally it is about your actual level of influence, that is, how many real life lawyers (etc) follow you, find you interesting and informative, respect and rely on your opinion and so on. You want them to retweet and recommend you as much as possible to get more people of the sort you want to influence following you.

If you are silly and vain enough to buy a load of what are basically spambots and at best have them retweeting your content to other spambots that’s your own problem. Is anyone really impressed by the sheer number of followers someone has? I suppose the only useful info to come out of this is for people to be suspicious of people who seem to have a lot of followers, but when it comes to deciding whether you personally value Gingrich’s tweets or those of a blawger surely that ought to be your personal decision based on whether they talk sense to you. I don’t think I’ve ever revised a negative opinion of a tweeter on the basis that they have a lot of followers. If I did I’d have to conclude that joey Barton was a splendid chap with a lot to say about political philosophy.

Secret Lawyer (@secretlawyer)

Ha! At least with just 45 followers, nobody is going to accuse me of buying my followers! But I bet, Alex, you’ve bought just one or two of your 2,600-odd!!!


Haha… excellent work Alex….

Let’s really piss orf some sleb lawyers and go mad purchasing followers on Google!

I suppose a jump of 1 million followers would be ‘inelegant’ ?

Jon Busby

Frankly…who gives a shit?

And Alex, now now, everyone knows how much you too desperately crave to be in the so called Twitterati, whatever that place is. You may deny it…but that’s one of the things that makes you so entertaining for the rest of us in “couldn’t give a shit” land.

Emma Tameside

I don’t think the volume of twitter followers matters a jot, Alex. If they never interact, never discuss, never retweet etc. then the only purpose they serve is social proof. In the legal profession, does this really matter at all for any other reason other than to flaunt one’s social media profile like it’s worth anything in real terms.

For those of us studying, or having finished our, graduate diploma in law courses, the best kind of networking is surely face-to-face where we can develop proper professional relationships with people and not just refer to numbers on a screen. It’s this that is going to attract more clients, more job offers, and more like-minded colleagues to develop our careers.


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